Catalog Search Results
Author
Series
Human cognitive processing volume 7
Publisher
J. Benjamins Pub
Pub. Date
c2001
Language
English
Author
Publisher
Business Expert Press
Pub. Date
2014.
Language
English
Description
Business life is about persuasion. Effective managers advance their careers by identifying problems, developing solutions, and persuading decision makers to provide the support and resources necessary to make things happen. This book focuses on a specific presentation context: a problem-solution persuasive presentation to decision makers delivered in a conference room environment. Such presentations occur at every level in an organization. Therefore,...
Series
Argumentation in context volume 9
Publisher
John Benjamins Publishing Company
Pub. Date
[2015]
Language
English
Author
Series
Argumentation in context volume 2
Publisher
John Benjamins
Pub. Date
2010
Language
English
Series
Publisher
John Benjamins Publishing Company
Pub. Date
[2018]
Language
English
Description
"This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee's intellectual and emotional capacities in a competing public environment. The aim is to investigate persuasive strategies from the overlapping perspectives of cognitive and functional linguistics. Both qualitative and quantitative analyses of authentic data (including English, Czech, Spanish, Slovene, Russian, and...
Series
Argumentation in context volume 17
Publisher
John Benjamins Publishing Company
Pub. Date
[2019]
Language
English
Series
Argumentation in context volume 4
Publisher
John Benjamins Pub. Co
Pub. Date
2012
Language
English